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	<title>Insocial &#187; 2011 &#187; October</title>
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		<title>Nike Grid: Game On or Game Over?</title>
		<link>http://insocialmedia.co.uk/2011/10/31/nike-grid-game-on-or-game-over-2/</link>
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		<pubDate>Mon, 31 Oct 2011 13:21:26 +0000</pubDate>
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		<description><![CDATA[Nike Grid pioneered a new type of social media meets real world game by encouraging Londoners to accrue points and earn rewards by running between phone boxes in specific postcodes in the capital and share their experiences on social media. The game took place twice last year: first as a one day event around the<a class="link_more" href="http://insocialmedia.co.uk/2011/10/31/nike-grid-game-on-or-game-over-2/"> more...</a>]]></description>
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		<title>Make a ding in the universe</title>
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		<pubDate>Thu, 27 Oct 2011 11:45:03 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<description><![CDATA[If you gave your employees one day to work on any project or idea that they had to make your business more responsible, the chances are that you’d get a whole load of ideas and stuff done that would go way beyond the things that you instruct them to do. Why not try it, then?<a class="link_more" href="http://insocialmedia.co.uk/2011/10/27/make-a-ding-in-the-universe/"> more...</a>]]></description>
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